The future is now: our measures for sustainable business practices

The best way to predict your future is to create it (Abraham Lincoln)—we take this to heart as the NAKED Optics team and are pleased to present our sustainability measures. We love being in nature – whether in the mountains, in the forest, or in the water – and want to continue doing so. That's precisely why we want to do our part and minimize our ecological footprint. Get ready and be part of our new projects.

1. Innovative mixture of materials CO₂RE^® from renewable resources
2. Trade-in program for old snowboard and ski goggles
3. Saving of packaging waste

What is the idea behind the material mixture CO₂RE^®?

The new innovative material mixture CO₂RE^® is a combination of conventional petroleum-based plastic and renewable raw materials of plant origin. As a result, less new carbon dioxide (CO₂ ) is released into the atmosphere. You can find more information on material mixing and material extraction from the non-edible castor bean plant on our blog. All of our newly developed sports and ski goggles are already manufactured with 65% of this material mix.

The NAKED Optics Trade-In Program

Today, unfortunately, many products are still not properly recycled or disposed of. As a team, we have dealt with the issue of disposing of various materials. This is how the idea of the trade-in program came to live. It works very simply. From this season you can send us old snowboard goggles or ski goggles. Glasses that are no longer usable and cannot be donated are then broken down into their individual parts, reusable elements are recycled and the rest disposed of correctly. In return you will receive either a free glass or a -20% voucher for your next order. So you become part of the NAKED Optics community.

Saving of packaging material

Anyone who already owns NAKED Optics sports glasses or ski goggles knows that a case is included in the scope of delivery in order to save unnecessary packaging material. These not only protect the sports and ski goggles from dirt and scratches, but also extend the life of the product through correct storage. In addition, packaging waste is also avoided and waste is minimised. We will take this concept further and save even more on unnecessary product packaging for future products.

Because There Is No Planet B

NAKED Optics is passionate about change and new ideas. That's why we look forward to working on even more sustainable ideas for the future.

 Bildnachweis: Freepik