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        A cyclist in black gear and a helmet stands with arms crossed, leaning against a rocky wall next to his road bike—his look completed by the sleek RUSH Halfframe Photochromisch from NAKED Optics, featuring UV400 Schutz und selbsttönende Gläser for ultimate eye protection.The RUSH Halfframe Photochromisch by NAKED Optics are white and black sports sunglasses with selbsttönende Gläser (photochromic lenses) and UV400 Schutz, shown from the side on a white background.
        Cycling glasses with black frames
        The RUSH Halfframe Photochromic
        2 Colors
        CHF 49.90
        New Product
        A man in The SHORE Boardshorts by NAKED Optics, crafted from 4-way stretch material, holds sunglasses by a pool with a life preserver and lush plants in the background—perfect for relaxing or gearing up to surf.The SHORE Boardshorts by NAKED Optics feature a black top with a vibrant gradient design in purple, pink, and orange. Made from flexible 4-way stretch material for optimal comfort while surfing, they are finished with the signature NAKED label on the left leg.
        Clothing
        The SHORE Boardshorts
        2 Farbes + 6 Größes
        CHF 49.90
        New Product
        Sleek and modern, The SHYFT by NAKED Optics features black sport sunglasses with bold NAKED branding on the side, shown in a stylish profile view. Experience Passform-Optimierung with innovative technology that ensures these Sportbrillen are individuell angepasst for the perfect fit.The SHYFT by NAKED Optics are black sports sunglasses with angled arms and mirrored lenses, showcasing the brand’s logo on the frame. Thanks to Passform-Optimierung inspired by individuell angepasste Sportbrillen, The SHYFT offers maximum comfort and a secure fit for any activity.
        Bike Glasses
        The SHYFT
        9 Lens Colors + 2 Frame Colors + 3 Models
        CHF 99.90
        Man with curly hair wearing NAKED Optics’ “The SLUSH” sunglasses and a plain black t-shirt against a light background—perfect for outdoor activities.Black sunglasses with rectangular frames and dark lenses on a plain white background—The SLUSH by NAKED Optics features polarisierte Gläser, making them the perfect choice for Outdooraktivitäten.
        Eyewear
        The SLUSH
        3 Colors
        CHF 34.90
        A person in blue ski gear and helmet, smiling while holding blue skis, wears the NAKED Optics The SOLAR—reflektive Skibrille Damen und kompakte Skibrille für kleine Gesichter—in front of a snowy background.The SOLAR by NAKED Optics are blue ski goggles featuring a reflective lens and a strap adorned with snow-capped mountains and the word “NAKED.” This compact Skibrille is specially designed as a Skibrille für kleine Gesichter, making it the perfect choice for women who prioritize both style and comfort.
        Ski Goggles
        The SOLAR
        6 Colors
        CHF 89.90
        A person in ski gear and helmet is wearing NAKED Optics’ The STORM ski goggles—sphärisch mit Anti-Fog-Beschichtung—holding skis and standing outdoors with bright sunlight behind.Ski goggles “The STORM” by NAKED Optics feature a Skibrille sphärisch design with an orange-yellow reflective lens and Anti-Fog-Beschichtung for clear vision. The strap displays a toucan and the NAKED branding, while the practical Magnetwechselsystem enables quick and easy lens changes.
        Ski Goggles
        The STORM
        5 Colors
        CHF 89.90
        New Product
        A woman in a white jacket and The SUMMIT Gletscherbrille by NAKED Optics, featuring UV400 Schutz, hiking near rocky terrain on hochalpine Touren and looking up.The SUMMIT by NAKED Optics are black sunglasses with dark lenses and a thick frame, designed for hochalpine Touren and offering reliable UV400 Schutz, displayed on a plain white background.
        Eyewear
        The SUMMIT
        3 Colors
        CHF 49.90
        A woman with long blonde hair, wearing The SWOOP sunglasses by NAKED Optics and a black turtleneck, stands against a plain white wall.The SWOOP by NAKED Optics is a black wayfarer-style Sonnenbrille featuring dark, polarisierte Gläser and reliable UV-Schutz, shown on a plain white background.
        Eyewear
        The SWOOP
        3 Colors
        CHF 34.90
        Wearing a helmet and dark gear, a person sporting NAKED Optics’ MTB Brille with Wechselgläser stands beside The TROOP Bike in a sunlit wooded area.Bright and versatile, The TROOP Bike by NAKED Optics features a reflective lens and a white strap adorned with an intricate snake illustration. Perfect for winter sports enthusiasts, these goggles are also ideal as MTB Brille and compatible with Wechselgläser for adapting to changing light conditions.
        Downhill Goggles
        The TROOP Bike
        4 Colors
        CHF 49.90
        ACCESSORIES
        A man in a white shirt and gray Cap 5-Panel from NAKED Optics looks to the left while standing against a plain light background.Gray Cap 5-Panel from NAKED Optics, featuring a bold “NAKED” text displayed on a brown patch at the front. This Baumwoll-Cap is part of the signature NAKED Optics Caps collection.
        Beanies/Caps
        Cap 5-Panel
        2 Colors
        CHF 24.90
        A woman with long blonde hair, wearing The ICON by NAKED Optics—featuring UV400-Schutz and a Metallrahmen—paired with a black turtleneck, looks to the side.Hexagonale Sonnenbrille The ICON von NAKED Optics mit schwarzem Metallrahmen und Gläsern im Braun-Blau-Gradient, Frontansicht. Ausgestattet mit UV400-Schutz für optimalen Schutz Ihrer Augen.
        Eyewear
        The ICON
        2 Colors
        CHF 39.90
        New Product
        Two people stand side by side wearing the NAKED Optics Langarm Shirt - Apres, crafted from Bio-Baumwolle and featuring bold black graphic prints on the front as well as a striking Party Back Print.The Langarm Shirt - Apres by NAKED Optics is a white sweatshirt made from Bio-Baumwolle, featuring a small minimalist drawing of a coffee cup and a sandwich on the left chest area.
        Clothing
        Longsleeve Shirt - Apres
        5 Größes
        CHF 29.90